Lip Nourish - made from food

Lipstick Day, the Lük Way

Where beauty meets nourishment

Lipstick Day is more than just a date on the calendar — it’s a moment to celebrate the power of ritual. A simple swipe of lipstick can lift your mood, boost confidence, and nourish your sense of self.

At Lük Beautifood, we believe your lips deserve more than just colour. They deserve care.

From Ancient Egypt, where crushed red ochre and natural oils were blended to tint lips and protect the skin, to the bold red lips worn as symbols of strength during wartime, lipstick has always been more than a cosmetic. It’s a statement of self-expression, resilience, and identity.

Our Lip Nourish™ is a 100% natural lipstick with the nourishing benefits of a balm. It hydrates and feeds lips with food-active nutrients like avocado, Kakadu plum, and sesame seed oil — rich in antioxidants and essential fatty acids that visibly restore softness, smoothness, and overall lip health.

Choose from a palette of flattering nudes and wearable shades, with sheer to buildable coverage and a soft satin finish that enhances your natural beauty—never hides it.

A few Lük tips for Lipstick Day:
✨ Swipe once for a hint of tint and a burst of nourishment.
✨ Build layers to treat and revive dry, sensitive, or stressed lips.
✨ Not sure which shade suits? Try our shade quiz to help you find your look.

DELICIOUS INSIDE AND OUT

This Lipstick Day, celebrate a new kind of beauty — one that’s as good for you as it looks.

 

Written by Cindy Lüken, Founder & CEO.

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