In short: LÜK eye crayons are made with plant-derived emollients, organic coconut oil, organic carnauba wax, antioxidant vitamin E and oryzanol, and mineral pigments such as iron oxides, titanium dioxide and mica. They're 100% natural origin, calculated in accordance with ISO 16128, and formulated without fragrance, FD&C dyes, silicones or petroleum-derived ingredients.
We believe you should know exactly what you're putting on your skin, especially around your eyes. So here's every ingredient in our Luminous Eye Crayons, in plain English.
What "100% natural origin" means
ISO 16128 is an international standard that sets out how to calculate the natural origin content of cosmetic ingredients. It counts ingredients taken directly from nature, and ingredients derived from natural sources, such as plant oils that have been gently processed. We've calculated our eye crayons as 100% natural origin under this standard.
The base: oils, waxes and emollients
These give the crayon its creamy glide, blendability and comfortable feel.
| Ingredient | What it is | Why it's there |
|---|---|---|
| Octyldodecyl Stearoyl Stearate | A plant-derived emollient | Gives a smooth, cushiony glide |
| Cocos Nucifera (Coconut) Oil, organic | Oil pressed from coconut | Nourishes and adds creaminess |
| C10-18 Triglycerides | Plant-derived triglycerides | Softens the texture and helps it blend |
| Copernicia Cerifera (Carnauba) Wax, organic | Wax from the leaves of the Brazilian carnauba palm | Gives the crayon its structure |
| Tribehenin | A plant-derived wax-like ingredient | Adds body and helps hold the shape |
| Polyglyceryl-3 Diisostearate | A plant-derived emollient | Helps pigments spread evenly |
| Glyceryl Caprylate | A plant-derived skin conditioner | Keeps the texture soft and smooth |
| Silica | A natural mineral | Adds a soft, silky feel and controls slip |
The antioxidants
- Oryzanol is an antioxidant from rice bran oil.
- Tocopherol (vitamin E) is an antioxidant that also helps protect the natural oils in the formula.
The colour: mineral pigments
Our crayons get their colour and soft metallic finish from minerals, with no FD&C dyes or synthetic colourants.
- Mica is a mineral that creates shimmer. The mica in our crayons is sourced from the USA.
- Iron oxides (CI 77491, CI 77492, CI 77499) give reds, yellows and blacks, building the browns, taupes and greens.
- Titanium dioxide (CI 77891) is a white mineral that softens and brightens shades.
Shade-specific extras
| Shade | Extra ingredients | What they do |
|---|---|---|
| Champagne | Calcium aluminium borosilicate, tin oxide, aluminium powder (CI 77000) | Glass-like mineral flakes and metallic pigment for its reflective gold shimmer |
| Sorbet | Kaolin, manganese violet (CI 77742) | A soft clay and a mineral pigment for its dusty rose tone |
| Mushroom | Bronze powder (CI 77400) | A metallic mineral pigment for its silken sheen |
| Truffle | Aluminium powder (CI 77000) | A metallic mineral pigment for its multi-dimensional sheen |
Pearl, Olive, Cocoa and Smoke use only the base ingredients plus mica, iron oxides and titanium dioxide. You'll find the full ingredient list on each shade's product page.
What we leave out
Our eye crayons are formulated without:
- Fragrance and synthetic fragrance
- FD&C dyes and synthetic colourants
- Silicones
- Petrochemicals and mineral oil
- Parabens and phenoxyethanol
- PEGs, phthalates, EDTA, BHA and BHT
Packaging that respects the planet
Each crayon comes in a pencil made from sustainably grown wood, with a lid made from 100% post-consumer recycled plastic. The box is fully recyclable, made from FSC-certified board and printed with vegetable inks.
Ingredient FAQs
Are LÜK eye crayons vegan?
Yes. They're certified vegan and cruelty free.
Do LÜK eye crayons contain talc?
No, talc isn't in any of our eye crayon shades.
Are they made in Australia?
LÜK Beautifood is an Australian brand, and our eye crayons are made in Italy.
Shop the range: Luminous Eye Crayons — eight wearable shades of creamy, 100% natural origin eye colour, made in Italy.
Cindy Luken
Founder, LÜK Beautifood
Cindy Luken is a serial entrepreneur and food scientist with 25 years of experience, holding a Bachelor of Applied Science in Food and Nutrition and an Honorary Master of Science from the University of Newcastle. She started in the lab, then built and exited her first venture, Luken & May Biscuits, sold on Qantas flights and in stores worldwide. In 2012 she founded LÜK Beautifood, the world's first cosmetics line made from food active ingredients, and has since won more than 20 awards, including an Innovation Prize from the Prime Minister of Australia.