• 100% Pure (one hundred percent pure ) fruit pigmented makeup

We no long stock 100% Pure but we still love the brand.  If you would like to purchase 100% Pure products, please pop over to visit Nourished Life.  They have a large range of natural and organic products and we know they’ll take care of you.


100% Pure is the absolute most healthy, the most pure line of nourishing makeup made with the highest quality ingredients that are good enough to eat. Free of any harmful toxins that are common in other cosmetics – because our skin absorbs what we put on it – it offers a range of fruit pigmented, high quality cosmetics that blend skin-healing food grade ingredients together with essential vitamins, nutrients and antioxidants for skin that positively glows and a makeup look that enhances your natural beauty.

From the eco-friendly, organic & safe (award winning) infamous Black Tea Mascara to tinted moisturisers, lipsticks and everything in between not to mention an impressive, transparent company ethos, this is a beauty brand you want to know intimately.


We understand how you need and desire colour cosmetics that are as pure as possible and that create a solid foundation for anti-ageing, long-term beauty and living toxin-free….without sacrificing product performance.

With just a few products from the 100% Pure range you can achieve radiant beauty that normally comes from eating organic food and living a nourished life.


One thing that stood out for me when I first discovered 100% Pure, was that their products were formulated from fruit pigments in place of synthetic dyes. For example, they use fruits and foods like blueberries, blackberries, dark chocolate, and black tea to create shades like blue, purple, brown, and black, respectively. The best part? Their aroma is just like real food – try the dark chocolate mascara!

Since 100% Pure products do not contain any synthetic chemicals, parabens, artificial fragrances or synthetic dyes or phthalates the products are even safe for children to use.


100% Pure (100 hundred percent Pure) uses:

– Antioxidants rich food which protect skin by fighting off the damaging free radicals that cause wrinkles and skin to sag.

– Natural preservatives and anti-bacterial herbs to stabilise active ingredients from oxidising. Their 100% natural preservative system uses Japanese Honeysuckle, Thyme, Oregano, Goldenseal, Rosemary, Lavender and a high concentration of vitamins and antioxidants stop mould, bacteria and the oils from oxidising.

– Fruit and vegetable pigments #nosynthetic dyes #nolakes #noheavymetals #nocarmine meaning you get to apply all the healthy fruit antioxidants and fruit vitamins directly onto your skin and reap the benefits.

Buy any two Lip Nourish and get $2 off each. Buy 3 for $3 off each. Buy 4 for $4 off each or 5 or more for $5 off each.