100% Pure is a healthy and natural line of nourishing makeup made with the highest quality ingredients. Free of any harmful toxins that are common in other cosmetics, it offers a range of fruit pigmented, high quality cosmetics that blend skin-healing food grade ingredients together with essential vitamins, nutrients and antioxidants for skin that positively glows and a makeup look that enhances your natural beauty. It matters because what we put on our skin goes in.
We absolutely love their 100% Pure Black Tea Ultra Lengthening Mascara with its gentle smudge resistant formula, this mascara is ideal for everyone, including those who wear contacts or have sensitive eyes. It’s non gluggy so separates and lengthens your lashes easily and holds a curl!
WHY WE LOVE IT
We understand how you need and desire eye and lip products that are as pure as possible and that create a solid foundation for anti-ageing, long-term beauty and living toxin-free…without compromising your health and wellbeing.
With just a few products from the 100% Pure range you can achieve radiant beauty that feeds your inner confidence and gives you that super attractive ‘sparkle’. A fresh faced look comes from living a full and nourished life.